Good ideas.
Put into practice.
Workshops, a newsletter and the Creator Etiquette podcast from Hosts of Influence. Build your content skills, founder confidence and understanding of creator-brand partnerships with Gigi Robinson.
Explore workshops ↓
Less theory.
More “I can use this.”
Practical workshops for creators, brand teams, founders, and organizations. We focus on the business and content skills that help people show up and work together more effectively.
Tell us about your audience and goals. We’ll discuss a session, format, and scope that fit.
Plan a workshop ↗Skills for the work
you’re actually doing.
Content with a point of view.
Clarify your message, plan content around your expertise, and connect what you publish to business goals.
Pitching, pricing & negotiation.
Build practical approaches to presenting your value, discussing deliverables, and navigating partnership conversations.
Creator Etiquette™.
Explore the expectations, communication, and professional habits that help creators and brands work well together.
Workshop content, availability, format, and fees are confirmed by inquiry.
Your next good idea
could be in your inbox.
Creator economy insights, social strategy, and perspectives worth bringing into your next planning session.
Get the newsletter ↗The conversations
behind the content.
What happens when a brand ghosts? How do you talk about usage rights? When is it time to walk away from a deal? Creator Etiquette explores the unwritten rules of working in the creator economy.
Listen to Creator Etiquette ↗Keep good ideas
in your orbit.
Bring us your brief.
Can we book a workshop for our team or event?
Yes. Send us your audience, the skills you’d like to develop, your preferred date and location, and your budget range. We’ll discuss the format and availability with you.
Where can I find Gigi’s speaking work?
Visit Gigi’s personal site for speaking topics and more about her work. Explore Gigi’s speaking page ↗
What if we want an agency to handle our social?
We offer end-to-end strategy, coaching, content production, and management. Explore agency services ↗
Your next chapter.
Our next conversation.
Tell us about your business ↗Your voice.
Your content.
Your social, handled.
End-to-end social strategy, production, and management for founders, talent, and small businesses.
Your expertise.
Our production team.
You know your business. We help you show up and talk about it with confidence.
From messaging and trend research to camera coaching, content capture, editing, and publishing, we manage your social from start to finish.
A social presence that sounds like you, with a team behind every step.
Built for the people actually doing the work.
For Creators
You've built an audience. You're getting inbound. But you're saying yes to the wrong deals, undercharging, and running your "business" from your Notes app. You're talented — you just never got the professional development that every other industry takes for granted.
Our workshops give you the frameworks, the pricing strategy, and the negotiation skills to run your creator career like the business it already is.
We don’t believe in cookie-cutter formulas. At Hosts of Influence, everything we do is rooted in clarity, creativity, and strategy that feels aligned to you.
For Brands & Teams
You know creator partnerships matter, but your team is still figuring out what a good brief looks like, how to measure ROI beyond impressions, and why your best creators keep leaving. The problem isn't your budget — it's your process.
Our workshops teach brand teams the etiquette, structure, and strategy that turn one-off sponsorships into long-term partnerships that actually convert.
Three ways to learn with us.
IRL Workshops
Professional development for creators and brand teams.
Half-day and full-day workshops delivered on-site at your company, conference, or campus. Every session is built around a real business skill the creator economy needs — pricing, pitching, negotiation, brand partnerships, content strategy, and more.
Not a lecture or a fireside chat, but a working session where your team leaves with frameworks they can use Monday morning.
What participants walk away with: — A pricing framework based on actual deliverables, not follower count — A pitch template that gets replies from brand partners — Negotiation language for scopes, usage rights, and exclusivity — A content strategy that ties to business outcomes, not vanity metrics
Creator Etiquette™
The podcast about the unwritten rules of the creator economy from a creator, for the industry.
Creator Etiquette is the show where we break down how creators and brands should actually work together, the expectations no one sets, the conversations no one has, and the mistakes both sides keep making.
Each episode covers a real scenario… what happens when a brand ghosts after a campaign, how to negotiate usage rights without torpedoing the relationship, when to walk away from a deal that looks great on paper. Tactical, honest, no fluff and a whole lot of information you don’t ever want to miss out on!
What participants walk away with: — A pricing framework based on actual deliverables, not follower count — A pitch template that gets replies from brand partners — Negotiation language for scopes, usage rights, and exclusivity — A content strategy that ties to business outcomes, not vanity metrics
The Weekly Playbook
Creator economy strategy, delivered every week.
One email every week with the trends shaping the creator economy, the deals that are actually working, and the strategies you should be stealing, broken down by someone who's been in the business for a decade from both the creator and brand POV.
All the information you need to make better business decisions as a creator or a brand working with them.